Hear from some of the best minds on entrepreneurship, sales, marketing, CRM, leadership, customer success, etc.
Work Better Together: HubSpot + LinkedIn Sales Navigator Integration
There are many powerful tools sales tools out there for sales professionals and entrepreneurs to use. However, it can be a bit cumbersome and possibly unproductive sometimes to keep switching between platforms to get one thing done. That's why felt the needs to highlight the integration by the worlds two most powerful platforms from a CRM and Social Media standpoint. This Integration video is one of three videos where we'll be showing the power of the LinkedIn Platform and how you use it effectively in your sales prospecting efforts. With this integration, you get access to LinkedIn Sales Navigator features right from the contact record or company record. This allows teams to learn more about who is in their database, so you can get in touch with the right people Requirements: - HubSpot Professional/Enterprise - LinkedIn Sales Navigator for Teams Are you a HubSpot user or you have been thinking about using HubSpot for your business? Subscribe to our channel to learn more about HubSpot and the sales tips and insights to help your business grow.
Excellent Example of ”How To Sell A Pen” 🖊
“Sell Me This Pen” For those of us in sales, we would be familiar with this question. It has somehow become one of those little jokes or ways to test the skill of a salesperson. While I’ve heard many people via the movies and in person do different sales pitches on it, in many instances and in my opinion it’s done poorly. That’s until I saw this video on YouTube from Pilot 🖊. They focused on value and also highlighted a specific customer segment that this pen is best suited too. I explain more in the video. This was brilliant!!! 👏🏽👏🏽👏🏽
3 Key Benefits of Hubspot CRM for B2B Companies
In many instances people think HubSpot CRM only supports sales or marketing teams. However, it’s way beyond that, HubSpot has the ability of support almost all areas of an organization and provide enough business intelligence to the leaders so they can make the next best decision. In this video I share the three of the many benefits of HubSpot offers to companies in the B2B space.
Strategic Planning for 2021
Ok, let's start by putting it out there early "2020 has been a crazy year for businesses large and small". While some of us were able to come out of this period reasonably well, many have been stuck not knowing where or what is their next move. Also, with COVID-19 not leaving us anytime soon, many small businesses, entrepreneurs, start-ups etc. are going to have a hard time figuring out what's their next move for 2021. That's the guidance I shared in this webinar by looking at how you can use the Business Model Canvas (BMC) to start planning strategically NOW for a successful 2021. Four things discussed are: 1) The Nine (9) components of a Business Model. 2) How the Business Model Canvas Supports Your Strategic Plan 3) How to work the BMC To Kickstart 2021. 4) Why You Cannot Start Planning In 2021, You Need To START NOW!!! Hope you find this value. If you need support in getting your business started or restarted the right way. Feel free to reach out to us at www.opaatswy.com. R.E.A.C.H 2021
Example: How Marketing Content Can Support B2B Sales & Service Depts.
Over the last few years, some of you would have heard me express my concerns about the broken relationship between sales and marketing specifically in the B2B space. While I fully respect the role of marketing its value to the organization the role or requirements of marketing to an organization has changed. My friend Winston recently asked me what role do I see marketing playing in the corporate space to help support sales. My response was “By creating content that matches the buyer’s journey and supports the sales process” In this example I’m showing how using content that was initially created in August to raise awareness at the top of the sales funnel is now being used to support an active customer post-sale. Any CEO that’s pulling these two departments together will be a force to reckon within their industry. Note: This example can also be useful for marketing & service departments. #b2bsales #salesenablement #opaatswy #contentmarketing #marketing
HubSpot Update: Improved Workspace for Tasks And Prospecting
HubSpot continues to make adjustments to its interface in an effort to help users keep what's important to them structured and in front of them. In this update, they have revisited with tasks interface making it more streamlined with other views such as contacts, companies and deals. Three main benefits to users are; 1) They get to Filter, Group & Complete tasks faster 2) Plan their day and see progress better 3) Track realtime prospecting activity with the new calendar sidebar view. If you are a HubSpot user and have switched to the new view, let us know what your thoughts in the comments. If this was valuable to you please hit the like button, it will be appreciated. If you see it being of value to others feel free to share and to stay in he loop make sure you subscribe and activate the notifications button. Catch you guys on the next video, peace.
Don’t Underpay Yourself, Just to Be An “Entrepreneur”.
Entrepreneurs make some serious sacrifices towards the development of their business especially those of in a full-time entrepreneurial position. However, while understanding that we are on a journey, we also need to understand that, that journey in the development of the business has a role to play in our life and livelihood. From my experience and that of others, I've seen entrepreneurs scale back their lifestyle to fit the business. While that is good at the start, if you have been doing it for several years and not seeing growth then there are a couple of things to consider. 1) Are you running the business the right way? 2) Is the business viable? 3) Are you charging the right price? 4) Does the business make sense? 5) Are you the right person for your business? Remember, we did not get into business just to say we are in business. Your business is supposed to support you, your family, lifestyle and itself. In this video, I address this from my experience and from what I've seen with fellow entrepreneurs. Let's make our business work for us, hope this connects with some of you. #entrepreneurship #business
HubSpot Mobile App Walkthrough
In this video, we will be doing a walkthrough of the HubSpot Mobile App and how sales teams can use it to update and manage their sales activities. - Are you a HubSpot user? - Are you using the Mobile Application? - Do you use a CRM and how is it benefitting you? Drop your feedback in the comments.